I learnt a lot of really important stuff last week. I realised the severity behind the lack of diversity and inclusion in the wedding industry. I heard about how music can be used to drive creativity, energy and mindset in a photography context. I discovered an almost insatiable love of 'Welsh Dragon' cider. But above all, I learnt about the importance of being you, not what you think people want you to be.
This was my second visit to SNAP and it was amazing to get back to Fforest in West Wales. I forgot how good it feels to be off grid, almost forced to be in the moment in the idyllic setting of the rolling Welsh countryside. Yes, it was cold and yes, there were wild hail storms and threats of snow but it was totally worth it!
The schedule is made up of talks, workshops and socials, including wild swimming, a trip to the beach and, this year, a surprise iPad scavenger hunt. But the ethos is clear: TAKE WHAT YOU NEED. Everything is optional but, the beauty of it is, nothing feels like a chore because the community is so special and everyone is in it together, sharing, learning and having fun.
Not only did we get to hear from a diverse range of photographers from all over the world about their journeys, what inspires them and how they approach their photography, we also got to shoot alongside them with some fabulous suppliers. Have a look at a few of my favourite images in the slideshow below [special shout outs to The Bijou Bride (styling), Katya Katya Shehurina (dress), Designer Blooms (flowers), Freya Rose (shoes) & Piece of Cake (cake).]
So, what's next? Over the coming days, weeks and months, I'll be processing ALL the ideas to figure out what works for me, my business and my couples. However, there's a few broad topics that I will absolutely be focussing on in some way, shape or form.
- Make a commitment to helping the wedding industry be more diverse and inclusive
- Look at how I work with my couples to make sure they get the best value & service
- Find inspiration from outside the wedding industry to feed my creativity
- Get more involved with the creative community to learn, grown, laugh and share
- Be brave, be bold and don't afraid to be different
If you're getting married and looking to do things differently or would like to collaborate on a styled shoot, creative project or community venture, I'd love to speak to you so please get in touch!